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Business Policy & Strategy : Articles & Databases

This guide is specifically designed for MGT485.

Articles about products & brands:

Full-text Journal Finder

If you have a citation and would like to know if the journal article is available full text and online, type the journal name in the Full-Text Journal Finder.

IBISWorld - Industry Analysis

IBISWorld database: http://clients1.ibisworld.com/

IBISWorld database contains IBISWorld Industry market research reports cover thousands of industries in the United States economy on the NAICS code level.  IBISWorld also includes the Business Environment Database which provides an understanding of the key drivers and influencing factors (Sensitivities), which are responsible for change in a selected industry. This is a unique 'outside-looking-in' approach that encourages the understanding of a company's external environments to better enable successful control of risks and opportunities. Information is available as 2-3 page Analysis Reports with time-series and 12-month forecasts on each of the 250+ sensitivities. The reports are downloadable into Microsoft Word and Adobe Acrobat format.

Doing Business

Doing Business, from the World Bank  Http://www.doingbusiness.org/

The Doing Business project provides objective measures of business regulations for local firms in 189 economies and selected cities at the subnational level.

Subject Guide